by Mark Hollingshead | Jul 13, 2026 | Uncategorized
You Don’t Need a Bigger Sales Team. You Need a Better Sales System. For years, business owners have believed that the only way to grow revenue was to hire more salespeople. While adding talented people can certainly help, the truth is that many organizations...
by Mark Hollingshead | Jul 13, 2026 | Uncategorized
Personality profiling/awareness is the process of identifying and understanding a person’s behavioral tendencies, communication style, motivations, decision-making patterns, and preferences. In sales, it’s used to help salespeople adapt their approach to...
by Mark Hollingshead | Jun 15, 2026 | Uncategorized
Customer Acquisition Costs Continue to Rise: Is Your Growth Strategy Sustainable? For years, businesses have relied heavily on paid advertising to drive growth. Whether through Google Ads, LinkedIn campaigns, Meta advertising, or YouTube promotions, the formula seemed...
by Mark Hollingshead | Jun 15, 2026 | Uncategorized
Random Acts of Marketing: Why So Many SMBs Struggle to Build Awareness Sales Strategy & Insights | DeltaPoint Partners If you’ve ever watched a small business suddenly launch a social media campaign, send a few emails, sponsor a local event, update their...
by Mark Hollingshead | May 21, 2026 | Uncategorized
Time Management Is Revenue Management One of the biggest misconceptions in business today is this: “If I stay busy, the business will grow.” But activity and revenue are not the same thing. Many business owners spend entire days: Reacting to problems Answering emails...
by Mark Hollingshead | May 21, 2026 | Uncategorized
Why So Many Companies Get Stuck Between $1M and $3M in Revenue A Sales Insights & Strategy Perspective on Breaking Through the Most Common Growth Ceiling For many small and mid-sized businesses, reaching $1 million in annual revenue is a significant milestone. It...
