by Mark Hollingshead | Apr 3, 2025 | Uncategorized
Most small to midsized companies fail to scale and grow not because they don’t have good products or services—but because they hit roadblocks in a few critical areas. Here’s a breakdown of the main reasons they struggle: Lack of a Scalable Sales & Marketing Engine...
by Mark Hollingshead | Mar 31, 2025 | Uncategorized
The best place to spend your marketing dollars in 2025 depends on your industry, target audience, and business goals. However, here are the top areas where businesses are seeing the highest return on investment (ROI) across multiple industries: Highly Targeted Digital...
by Mark Hollingshead | Mar 21, 2025 | Uncategorized
Eight Key Performance Indicators in Evaluating Your Business: Financial Performance-A basic principle of a good business is determined by how much revenue you bring in and how much profit that revenue is turned into. Revenue, expenses, and resulting profit must...
by Mark Hollingshead | Mar 17, 2025 | Uncategorized
The average number of times you need to communicate with a potential prospect before they decide to respond varies by industry, communication method, and the quality of your outreach. However, general sales and marketing data suggest the following: Email Outreach: It...
by Mark Hollingshead | Mar 10, 2025 | Uncategorized
There’s no true “quick fix” to generating revenue or landing a client immediately, but there are some fast-action strategies that can create quick wins if you have the right offer, network, and execution. Here are a few approaches: Re-engage Past Clients...
